This template is not a design exercise — it is a conversion machine. Every section, every heading hierarchy, every CTA placement is based on what we have measured working across 60+ SaaS marketing sites. Download it, swap the copy and brand tokens, and launch something that converts from day one.
Sections Included
The template ships as a complete marketing site with all the sections a SaaS product needs to move a visitor from first impression to trial signup. Nothing is filler — every section earns its place in the conversion sequence.
- Hero — outcome-led headline formula, primary and secondary CTA, social proof bar (logo strip), and hero illustration slot
- Problem/Solution — problem-first narrative block followed by solution positioning; designed to create the recognition moment before any features are shown
- Features — three-column feature grid with icon, outcome headline, and expandable detail for high-intent visitors
- Social Proof — testimonial trio with named author, role, company, and star rating; metric callout block for quantitative proof
- Pricing — three-tier pricing table with anchor/highlight structure, annual/monthly toggle, and feature comparison accordion
- FAQ — accordion with the six most common pre-purchase objections, positioned directly before the final CTA
- CTA Banner — full-width conversion section with primary CTA and urgency or social proof reinforcement
- Footer — links, legal pages, newsletter signup, and social icons
Technical Specs
- Next.js 15 App Router with React 19 — server components by default, client components only where interactivity requires it
- Tailwind CSS v4 with a hand-rolled design token system — colours, spacing, and typography abstracted into CSS custom properties
- Lighthouse score 95+ on Performance, Accessibility, Best Practices, and SEO — verified on a clean production build with no extensions
- All images in WebP format with responsive srcset — hero and above-the-fold images preloaded via link rel="preload"
- Zero third-party scripts in the critical path — analytics and chat widgets load after the page is interactive
- Mobile-first layout — the mobile layout is the base; desktop layout enhances it. Not the other way around
Conversion Architecture
The section order is not arbitrary. It follows the Kairo conversion sequence: signal clarity → social proof → problem/solution → features → pricing → objections → CTA. Rearranging sections without understanding why they are ordered this way will reduce conversion.
Getting Started
- Clone the repository and run npm install followed by npm run dev — the site is live at localhost:3000 immediately
- All content is in /src/data/content.js — edit copy, replace placeholder metrics, swap testimonials without touching component files
- Brand tokens are in /src/app/globals.css — update --color-accent, --color-bg, and the font variables to match your brand
- Images go in /public/images — replace placeholder illustrations with your product screenshots or hero visuals
- The contact form posts to /api/contact — wire up your email provider or CRM endpoint in that route handler
- Deploy to Vercel with zero configuration — the template is optimised for Vercel's edge network by default
Time to first deploy
Before
Build from scratch
After
With template
Lighthouse Performance (mobile)
Before
Industry avg (68)
After
Template
Downloads to date
Before
After
Free template
Sections included
Before
After
Complete site
“We launched our SaaS marketing site in a weekend using this template. Three months later it's still running with minimal changes. The section structure did exactly what it was supposed to — our trial signup rate from first visit is 4.2%.”
— Co-founder, B2B SaaS Startup